In the ad “Mikey Likes It,” who convinced Mikey to try Life cereal?
His brothersHis brothers
90%Today, the slogan for Life cereal is “Life is full of surprises,” but in the 1970s, it had a different tagline in its commercials. The ad featured three real-life brothers gathered around the breakfast table. Mikey, who supposedly hated everything, took a bite of the cereal and enjoyed it. His brother then shouted, “He likes it! Hey Mikey!” across the table. The “Hey Mikey!” commercial won a Clio Award, and the phrase was quoted in American households for years.
Source: Yahoo!